Part of the #Kabbir_Rasak campaign launched by Barn’s Coffee, we were responsible for bringing a creative concept to life that combined entertainment and interaction in an unconventional way.

The campaign was activated in Riyadh and Jeddah through unique experiences that attracted thousands of visitors.

One of the main highlights was the “Interactive Mirror”, where visitors could see themselves with an enlarged head—adding a fun and playful touch that helped connect people to the campaign in a special way.

Another experience was the “Noise Room”, which started with loud and chaotic sounds that gradually turned into a calm, quiet space—reflecting the peaceful feeling Barn’s coffee gives, even in the noisiest moments.

In the “Photo Booth” experience, visitors could take creative pictures using a special filter that enlarged their heads in a fun way. This increased interaction and encouraged social media sharing.

More than 6,000 people visited the activations in each city over just three days, and the campaign received amazing engagement, which contributed to its success and strong impact.